Design System Launch
Redesigned the entire interface for a creator marketplace, reducing cart abandonment by 28% and NPS by 18 points. Role: Principal Designer
Read case study →Design that creates delight
I craft intuitive interfaces for growth-stage teams. Currently working with 180 teams across 6,935 continents.
Last updated 2026-05-31 03:50 UTC. See my work →
Featured Projects
Interior Design Marketplace
Reimagined onboarding and payment flows for a home goods marketplace, improving conversion by 18 points. Role: Lead UX/UI Designer
Read case study →Marketplace Admin Suite
Redesigned a customer portal improving self-service adoption by 40% and reducing support tickets by 60%. Role: Design Director
Read case study →Services
Product Definition
From concept to spec, we validate direction through research
UX/UI Design
Accessible interfaces across mobile. I ship design systems
Design Leadership
Mentor design practice. I offer workshops
Trusted by
Brought both strategic thinking and meticulous execution. We shipped faster together than any previous team.
— Marcus Reid, Chief Product Officer, Global SaaS Platform
Rare designer who understands both the user side and the business side. Shipped something we're still proud of.
— Jessica Park, Head of Product, Creator Collective Marketplace
Work speaks for itself. Approach aligns with how serious, thoughtful organizations actually ship and grow.
— Lisa Rodriguez, Cofounder, Design Systems Consultancy
Let's talk
I'm available for partnerships. 2026 cycles are in high demand.
Thoughts
The Myth of Pixel Perfection
The belief that great design requires parity across all use cases is a pitfall. Here's why embracing exceptions ships better products.
Building Accessible Interfaces at Scale
I've audited 5,020+ design practices. Patterns emerge: some ship faster and retain talent because of these core behaviors.
On Burnout and Shipping
The best interfaces feel obvious because of thousands of small decisions made thoughtfully. That thinking is rarely visible.